Boho-chic style is a trend that has taken over the fashion industry. Two big labels in this category are Urban Outfitters and Free People. Urban Outfitters started as a small store in 1970 in Philadelphia and has affordable street-style with a touch of edge. Free People, on the other hand, was established in 1984 in Philadelphia as a small retail store selling bohemian apparel and accessories to women. Free People is known for its higher price point and a focus on quality textiles and unique designs for fashion-forward people. Urban Outfitters appeals to a more casual, younger demographic with a wider range of sizes.
Urban Outfitters vs. Free People: Which Boho-Chic Reigns Supreme?
Introduction
Boho-chic style has taken the fashion world by storm. From flowy dresses to fringed jackets, the bohemian look has never been hotter. Urban Outfitters and Free People are two major players in the boho-chic world, but which one reigns supreme? In this article, we will compare and contrast the two brands, looking at their history, style, price point, and overall appeal.
History
Urban Outfitters was founded in 1970 in Philadelphia, Pennsylvania. It started as a small retail store, selling vintage clothing and housewares. In the 1990s, it became a popular destination for college students looking for trendy clothing at an affordable price.
Free People, on the other hand, was founded in 1984 as a small retail store in West Philadelphia. The brand initially sold bohemian apparel and accessories to young women searching for a unique style.
Style
Urban Outfitters is known for its street-style, casual looks with a touch of edge. The brand offers a range of boho-chic clothing, from graphic tees to floral dresses to distressed denim. Urban Outfitters also sells a variety of accessories, including jewelry, hats, and shoes.
Free People, on the other hand, is all about the bohemian look. The brand’s signature style is soft and flowy, with a touch of vintage aesthetics. Free People boasts a collection of dresses, tops, skirts, and accessories that exude femininity and romance.
Price Point
Urban Outfitters is often considered a more affordable option in the boho-chic world. The brand offers a range of price points, from under $20 for graphic tees to over $200 for statement jackets. Urban Outfitters also features a sale section with heavily discounted products.
Free People, on the other hand, is known for its higher price points. The brand’s focus on quality textiles and unique designs comes with a price tag. Dresses typically range from $100-$300, while jackets can go upwards of $500. However, Free People does offer a sale section and occasional promotions that make its products more accessible.
Overall Appeal
Urban Outfitters appeals to a younger, more casual demographic. Its boho-chic style is perfect for college students or young professionals looking for a trendy yet accessible look. Urban Outfitters also boasts a wide range of sizes, making it more inclusive for a diverse audience.
Free People, on the other hand, appeals to a more mature, fashion-forward audience. The brand’s focus on quality and unique design attracts those willing to invest in their wardrobe. Free People’s signature bohemian look is classic and timeless, making it a staple in many women’s closets.
Conclusion
In the comparison of Urban Outfitters vs. Free People, both brands have their strengths and weaknesses. Urban Outfitters is more affordable and appealing to a younger demographic, while Free People offers quality products with a higher price point and appeals to a more mature audience. Ultimately, it comes down to personal preference and individual style. Regardless of which brand you choose, both Urban Outfitters and Free People offer unique boho-chic style that adds a touch of creativity and uniqueness to your wardrobe.